Why your budget is irrelevant to the success of your campaign

No matter whether you have 5,000 or 50,000 EUR at your disposal: Your marketing campaign is doomed to failure if you do not observe certain basic principles. Today we reveal to you which they are, why you cannot do without goals and why these principles are even more important for external cooperation. Last week we [...]

By |2020-02-25T14:32:24+00:00February 26th, 2020|

Failing harder – How you definitely do everything wrong with your campaigns

Have you ever asked yourself why B2B campaigns with marketing service providers or partners fail? So have we! We would like to show you how you can easily do everything wrong in a collaboration in a definitely invented story. Winking included. Next week, we'll show you how to make external campaigns work for you.   [...]

By |2020-02-13T14:45:29+00:00February 19th, 2020|

Why B2B social media should be part of every marketing strategy

I am a millenial. I've been on Facebook for 12 years, I just looked it up. LinkedIn, Instagram, Xing, SnapChat, Pinterest - except for TikTok, I've been through them all. Even though my life no longer takes place to a large extent on social networks, they remain an important part of it. Especially professionally. Especially [...]

By |2020-01-24T14:03:54+00:00January 29th, 2020|

Our 5 Best Tips for Successful B2B Marketing

How can B2B marketing be carried out successfully? This question probably concerns every B2B professional among us. Because although we understand our business, there are always new approaches and suggestions that improve our work even further. Today we will reveal to you what our 5 best tips for successful B2B marketing are. 1. Data is [...]

By |2019-11-05T10:15:59+00:00November 14th, 2019|